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Buildingsystemsthat last.

AI, marketing, and operations consulting from operators who’ve built and exited, not advisors who’ve watched from the sidelines.

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3 Exits/Startups 100 Listed/Bestselling Author/Award-Winning/The Sunday Times/Zero to Market Leader/30 Under 30/Multiple Turnarounds/3 Exits/Startups 100 Listed/Bestselling Author/Award-Winning/The Sunday Times/Zero to Market Leader/30 Under 30/Multiple Turnarounds/

01 / What We Do

Three ways we move the needle.

Watson/McKenny helps ambitious companies grow. Founders Peter Watson and Bradley McKenny have multiple exits behind them, and our global team brings experience from Klarna, Spotify and more. We build growth systems, solve the operational hurdles that hold businesses back and implement AI where it makes a real difference.

01

AI Implementation

We embed AI into your operations where it creates real leverage. Not presentations. Production systems that compound.

02

Go-to-Market & Growth

Positioning, distribution, and narrative strategy from operators who built an award-winning agency, wrote the book on influence, and advise some of Europe’s biggest brands.

03

Operational Restructuring

Strip the inefficiency. Rebuild the operating system. The same approach that took a business out of administration and turned it into a 7-figure EBITDA operation.

02 / Track Record

Real operators. Real exits.

Zero to Market Leader

Administration to Market Leader

Acquired a failing business from administrators. Rebuilt the operating system, implemented technology, and scaled it to the market leader in its category. 7-figure EBITDA. Multiple industry awards. 1,000+ five-star reviews.

2× Startups 100

Fastest-Growing Agency

Built one of the fastest-growing digital marketing agencies in the UK from a university dorm. Startups 100 listed twice. Grew to 70+ clients including national charities, political parties, and top 40 accountancy firms. Exited.

Cash Exit

Pharma Innovation

Co-founded a pharmaceutical innovation company from zero. Grew it into one of the strongest players in its market. Exited via cash sale.

Distressed to Dominant

Active Buyer & Investor

Active buyers and investors in distressed businesses. Experienced in acquiring underperforming companies and turning them around with modern technology, operational restructuring, and growth strategy.

Previously Advised

RNIDVets NowNational Education UnionThe Conservative PartyStreets Chartered AccountantsAmbitions PersonnelHalo CapsuleHealth ExpressNHSUniversity of LincolnRNIDVets NowNational Education UnionThe Conservative PartyStreets Chartered AccountantsAmbitions PersonnelHalo CapsuleHealth ExpressNHSUniversity of Lincoln

Plus dozens more across retail, professional services, technology, and nonprofit sectors.

03 / Who We Are

Built together. From day one.

Peter Watson, Co-founder of Watson/McKenny

Peter Watson

Pete has been building businesses since he was 16. His first venture was featured in The Sunday Times. He went on to co-found one of the UK’s fastest-growing agencies, write a bestselling book on marketing, and build and exit companies across advertising, pharma innovation, and digital finance. He’s since bought a business out of administration and turned it into the highest-rated firm in its industry.

Startups 100Bestselling Author30 Under 30International Speaker
Bradley McKenny, Co-founder of Watson/McKenny

Bradley McKenny

Brad has co-founded every business alongside Pete since university. From scaling an agency to 70+ clients, to leading operations across multiple exits, Brad is the operator behind the operator. He brings deep expertise in scaling businesses, building systems, and executing with precision.

Startups 10030 Under 30Operations

Recognition

Startups 1002018 & 2020
The Sunday TimesFeatured
Industry AwardsMultiple Wins
Best in CategoryMarket Leader
30 Under 30Twice
International Speaker40+ Talks
Amazon BestsellerThe Niche Influence
Trustpilot1,000+ Five-Star Reviews

Every company we’ve built, we’ve built together.

04 / How We Work

We don’t consult.
We operate.

01

We embed with your team.

Not above them. Not from a slide deck. In the business, where the work happens.

02

We move fast.

Because we’ve built this before. Across pharma, advertising, property, tech, and Web3.

03

Every engagement has a scope, timeline, and measurable outcome.

No retainers that drift. No ambiguity.

04

We walk away when the work is done.

This isn’t about dependency. It’s about acceleration.

05 / Contact

Let’s talk.

If you’re serious about growth, we should have a conversation.

[email protected]

Dubai & London